Sydney Retail Festival

Hollie Sweet

General Manager, The Lofft Agency

THE LOFFT is an established fashion agency & showroom, representing an inspiring mix of Australian & International labels.

Focused on recognizing, launching and managing only the most exceptional talent in the industry. THE LOFFT brand portfolio embodies a mix of luxury labels, exciting emerging talent, and lifestyle brands, including Viktoria and Woods, Acler, Joslin, Steele, Dylan Kain, Senso, Zulu & Zephyr and many more.

Established in 2005, THE LOFFT has built strong relationships and developed insights into the market place that shape new and upcoming labels and the market place we work with.