Sydney Retail Festival
Photo by Igor Ovsyannykov on Unsplash


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Why Exhibit?

Exhibitions deliver results! Nothing drives sales and brand building like the power of face to face contact with brand, product & experience. When exhibitors meet buyers in this way, the results are immediate, measurable and cost-effective. This is the distinguishing power of trade events and exhibitions and the reason for their resilience as a marketing channel. Sydney Retail Festival attracts new and existing buyers across Australia and from overseas with the implementation of a comprehensive marketing campaign. A series of marketing tools are also provided to all exhibitors to ensure successful pre-exhibition promotion.

Tools for success

A series of tools are provided to all exhibitors to ensure successful promotion and to maximise the success of your time at the exhibition, including:

  • A booking system for scheduling times with industry professionals so you never miss an opportunity.
  • Marketing material for promoting your exhibit on social media, email and your website.
  • Templates for invitations, newsletters and more so you can tailor your communication directly for your audience.

Here's what some of our previous exhibitors had to say!

I was able to make contact with potential clients and got representative wholesale orders. In addition I met likeminded brands in the same stage as ours... We had the chance to share experiences, information, ideas and as a result we are going to collaborate together in future events.

SRF was successful for me as a start up brand. I made a lot of amazing contacts and connections. It’s also a great opportunity to be ‘seen’ which is invaluable. We had amazing support from the organisers during the show and also followed up with constructive feedback to help us grow. SRF had very engaging and informative seminars and workshops which helped us to develop our business further. It was a huge learning experience for us. It was a great platform to launch our product to retailers, helped us to enter into the wholesale/retail world.

UGG Australia has taken part in both the MRF and SRF. We have been extremely pleased with the sales made at the events, the new accounts generated and also the connections made with major buying groups and department stores. As a direct result of the events we have made invaluable contacts and connections along the supply chain and fashion media industry. We will absolutely continue to exhibit at the MRF and are excited about picking up new wholesale accounts in February 2019.

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